As a country, our love affair with Prosecco is growing
stronger. Recent figures show that sales of the Italian sparkling wine were up
by 75% with all the top major supermarkets recording growth sales year on year.
Sales have now overtaken those of Champagne for the first time. Basically, we love the stuff!
Some of the discount retailers such as Aldi and Lidl offer
Prosecco at a cracking price of under £6 a bottle which is contributing to the
success. However many leading industry experts believe that this could be
harming the brand and they believe that
many of the producers would be shocked at this price point here in the UK.
Prosecco, like Champagne can only come from one particular
region, the Veneto in Northern Italy. The vineyards are centered around two
towns, Valdobbiadene and Conegliano. The best examples of Prosecco come from
this DOCG with the very best coming from Cartizze, a small area located within
the Conegliano Valdobbiadene DOCG where the grapes
are grown on very steep vineyards. The term ‘Rive’ which you may see on a
bottle denotes that the wine was made from the best grapes from the steepest
vineyards.
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